Meta Ads Services

I create high-performing Facebook & Instagram ad campaigns that help brands increase visibility, generate leads, and boost sales. Every ad is designed with strategy, creativity, and analytics to deliver the best ROI.

What I Do

1. Campaign Strategy & Planning

  • Audience research & segmentation

  • Selecting campaign objectives (Awareness, Traffic, Leads, Sales)

  • Competitor analysis

  • Creative direction & ad messaging

2. Ad Creation & Optimization

  • High-quality creative design (images/videos)

  • Copywriting tailored for conversions

  • A/B testing creatives, captions & CTAs

  • Daily/weekly performance analysis

3. Targeting & Retargeting

  • High-quality creative design (images/videos)

  • Copywriting tailored for conversions

  • A/B testing creatives, captions & CTAs

  • Daily/weekly performance analysis

4. Budget Management

  • Smart allocation of ad spend

  • Cost-per-result optimization

  • ROI & performance transparency

My Meta Ads Process

Step 1: Research & Strategy

Understanding the brand, audience, goals, and competition

Step 2: Creative Development

Designing visuals and writing ad copy aligned with the strategy.

Setting up campaigns, ad sets, audiences, and budgets on Meta Ads Manager.

Step 4: Monitoring & Optimization

Daily/weekly analysis to improve performance, reduce costs & scale results

Step 5: Reporting

Sharing clear performance reports with insights & next-step recommendations.

Step 3: Campaign Setup

Performance Metrics I Focus On

  • CPC (Cost Per Click)

  • CPM (Cost Per 1000 Impressions)

  • CTR (Click-Through Rate)

  • CPL (Cost Per Lead)

  • ROAS (Return on Ad Spend)

  • Engagement & reach

Tools I Use

  • Meta Ads Manager

  • Facebook Business Suite

  • Meta Pixel & Conversion API

  • Google Analytics

  • Canva / Adobe tools for creatives